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On the 11th anniversary of the terrorist attacks of 9/11, as on every previous anniversary, a national moment of silence is held both at the White House and at Ground Zero. Each year, most of the major cable news networks as well as the morning network news shows cover that moment of silence. Until today.

Instead, NBC's The Today Show opted to air an interview with Kardashian matriarch, Kris Jenner. Topics included her new boob job and the new season of her show. 

The controversial decision was met with distaste in the Twitter-sphere, with comments ranging from, "major fail" to "stay classy."

The Today Show, having sagged in ratings in recent years may have made this decision as an effort to boost ratings. It is clear, at least from the early armchair critics (also known as Twitter), that it likely has done just the opposite. Good Morning America and CBS This Morning both aired the national moment of silence paying respect to the heros of 9/11. Stay classy, indeed.