myTalk 107.1’s Project Down & Dirty started with an RV and a dream.
In 2011 myTalk 107.1 created a reality show on the radio and made all 10 of their hosts broadcast and live together in a 32-foot long RV at the Minnesota State Fair while they raised money for local charities.
In 2012 Project Down and Dirty was back and myTalk 107.1 staff lived and worked in a store front in Mall of America , followed by Project Down and Dirty – Boot Camp Edition where hosts were embedded with the Minnesota National Guard. Last year the most ambitious Project Down and Dirty yet – Project Down and Dirty – The Musical sold out two shows at The Pantages Theater. In total, Project Down and Dirty has raised over $225,000 for local charities in the last four years!
This year the 5th Project Down and Dirty does something unique and exciting!
Introducing Project Down and Dirty – The Restaurant at The Freehouse. The Blue Plate Restaurant located in the red-hot North Loop area of Minneapolis will be transformed into a space created, operated and transformed by all 13 myTalk hosts culminating in a night of laughs, dining and dollars raised for hunger relief charities on Friday, October 23rd at “myTalk The Restaurant”!
October 20th through the 23rd all thirteen myTalk 107.1 hosts and producers will live together, broadcast their shows together while they design and prepare menus together and serve their culinary creations to Twin Cities listeners as they raise money for hunger charities. The expertise of The Freehouse staff, big name local chefs and our on-air hosts will create a true reality-show-on-the-radio. This year’s event includes three days of all-day on-site broadcasts, live streaming, a reunion show, and an after-party all as part of the newest, and FIFTH edition, of Project Down and Dirty, the most unique promotion in Twin Cities radio.
Meet the Mentor Chefs:
St. Paul native Jack Riebel has been deeply involved with some of the most iconic restaurants in the Twin Cities. His roles span Executive Chef to owner – on a list that includes La Belle Vie, Dakota Jazz Club, Butcher & The Boar and soon-to-reopen, The Lexington.
Todd MacDonald came home to his beloved Minneapolis after an impressive run in New York City at the likes of Cru, Bouley and Willow Road. His newest venture, Parella, opened this summer and lives in the space formerly inhabited by Figlio in Calhoun Square and serves modern Italian cuisine.
Sameh Wadi’s career hit fast forward after he appeared on The Iron Chef on The Food Network. He has been the co-owner of World Street Kitchen since 2010 and the managing partner of Saffron since 2007.
Saffron specializes in Mediterranean and Middle Eastern cuisines and World Street Kitchen takes its inspiration from food cart cuisine across the globe.
Zoe Francois is a best-selling author, a blogger for Cooking Channel and Food Network and has consulted the kitchen helping to create memorable desserts at Tilia in Linden Hills. Mpls/St. Paul magazine recently named her one of the Top 10 Pastry Chefs in the Twin Cities.