Hallmark Channel has been criticized for pulling ads featuring a same-sex couple.Four advertisements for wedding-planning company Zola were removed by the Hallmark Channel following complaints.
Seriously?! Love is love!
“The only difference between the commercials that were flagged and the ones that were approved was that the commercials that did not meet Hallmark’s standards included a lesbian couple kissing,” said Mike Chi, Zola’s chief marketing officer. “All kisses, couples and marriages are equal celebrations of love and we will no longer be advertising on Hallmark.”
The Hallmark Channel pulled 4 TV ads featuring a lesbian couple kissing after a petition by the conservative group One Million Moms https://t.co/8kxOJTOaGv
— The New York Times (@nytimes) December 14, 2019
“Asked to explain why the ads had been rejected, an employee of Hallmark’s parent company said the channel did not accept ads ‘that are deemed controversial.’”
“but he declined to comment on why a nearly identical ad featuring a bride and groom kissing was not rejected.” https://t.co/nX1qvXFfri
— Baker Machado (@BakerMachado) December 14, 2019
— Lauren Sick (@laurensick) December 15, 2019
— Ellen DeGeneres (@TheEllenShow) December 15, 2019
This is deeply upsetting. I’ve written @romancewriters to ask for a statement and reconsideration of any affiliation RWA may have with Hallmark. Romance is romance, and LGBTQ+ inclusion is in our organizational values. Perhaps other members would like to do the same. https://t.co/PXlAcy5Zta
— Tessa, the Red-Nosed ReinDare (@TessaDare) December 14, 2019
Hallmark has apologized for pulling commercials that showed lesbian brides kissing, and said it would reinstate the ads
Hallmark has apologized for pulling commercials that showed lesbian brides kissing, and said it would reinstate the ads https://t.co/FywQhZJ7LW
— The New York Times (@nytimes) December 16, 2019